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Business  Planning  Program

A step by step process to help guide cross-cultural entrepreneurs through the essential steps of
business research, planning and testing.

The  26  Steps

Introductory Steps (1-4)
  • Getting to know each other
  • Purpose and Motivation
  • Commitment
  • Business Idea Generation
Business Concept Steps (5-13)
  • Developing the Business Concept
  • Testing the Business Concept
  • The Ideal Client / Customer Development
  • Industry Analysis
  • The Competition
  • Market Entry
  • Core Marketing Message
  • The Founding Team
  • Catalyzing Holistic Transformation
Financial Steps (14-19)
  • Start-up Expenses
  • Monthly Expenses
  • Start-up Capital Needs
  • Pricing
  • Breakeven Point
  • Financial Projections
Final Steps (20-26)
  • The Business Structure
  • Business Ownership
  • The Local Context
  • Product, Customer & Profit Explorations (Validated Learning: Build, Measure, & Learn)
  • Writing Your Business Plan
  • Creating a Pitch Deck
Good planning and hard work lead to prosperity, but hasty shortcuts lead to poverty.
Copyright Step Global, LLC © 2018
135 W. Michgan Avenue, Jackson, MI 49201
  • Home
  • Our Programs
    • Study Abroad
    • Business Consulting
  • Our Locations
    • Morocco
    • Algeria
    • Tunisia
    • Egypt
    • Jordan
    • Saudi Arabia
    • Abu Dhabi, UAE
  • Our Philosophy
  • Contact